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6 Quick Fix Ways to Spruce Up Your Site

Every website needs a facelift from time to time. Sticking with the same style for more than a few years will make it feel stale, outdated, and boring. It may even potentially harm your brand. Use these six easy ways to give your webpage a fresh look without a complete overhaul.

Redo Your Colors

When is the last time you’ve changed your website’s color scheme? What about your company logo? Leaving your color themes unchanged for too long can make your site feel stale and outdated. Consider altering your primary colors or going with a new scheme altogether. You may find the best results by changing your colors every couple of years.

Change Your Font

This is one of the quickest and easiest ways to make your website feel noticeably different. Few sites deviate from the Helvetica Neue font, which takes something away from it. There’s nothing with tried and true, but changing your typography may be the little design tweak you’ve been looking for.

Implement a Blog Feed

Many businesses have caught onto the fact that having a blog substantially increases your search rankings. Regularly uploading original content a great way to improve your visibility and add some life to your site. Blogs look good, give you credibility, and keep your target audience coming back.

Refresh Your Customer Reviews

Customer reviews are a big deal in the marketing world. Many consumers immediately jump to the reviews section to see if their peers found value in your products and services. Showing off the positive feedback they leave you is excellent, but don’t leave the same comments up for too long. Eventually, someone will notice you haven’t refreshed your testimonials page, which makes them question the value you can bring them.

Schedule a Photo Shoot

New photos will do more for your site than you may initially think. Make a list of objects and scenes you want to photograph and set aside a few hours for the action. You’ll be amazed at how good your site looks with a fresh set of pictures.

Including Photos of Your Team

Add a personal touch to your site by letting your visitors get to you know your staff. Posting a group photo or a small portrait and bio for everyone helps your audience connect with your brand. They’ll be more willing to do business with you if you’re authentic and transparent.

You’ll be amazed at what a simple color scheme or font change can do for your website. Need some help refreshing your site? Go Digital WSI is here to reinvigorate your company website.